A Caffeinated Christmas
At Kingscott, the marketing department (of three people) always strove to create a client Christmas gift that left a lasting impression, supported local businesses and organizations, and honestly is a gift that is useful or good. A boring gift isn't bad, but it really defeats the point of client touchpoints.
For this year we wanted to give people the greatest gift, that of warmth and caffeine. We worked with the local coffee roaster Waterstreet to create a custom blend. For my work, I illustrated and designed the company card, the labels for the front and back of the coffee packages. I even made a handy-dandy instructional card showing how to brew hot and cold coffee in the gifted French press. Everything was designed to printed and cut down in house, saving on production costs.
